The marriage between the most Canadian brand and the most Canadian flavour seems obvious.

In fact, t’s really hard to understand why Tims hasn’t done this before.

So we did the most Canadian thing possible: apologize.

In addition to TV and OLV creative, this fully integrated campaign leveraged a some very special OOH and print placements.

Chief Creative Officer - Alex Furrer

Group Creative Director - Jesse Pearson

Senior Copywriter - Steve Muzzin

Director - Jono Hunter (OPC)

Editor - Dave DeCarlo (Rooster)